Episode 20:  Media Strategies for Akron Metro RTA

Episode 20: Media Strategies for Akron Metro RTA

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In this edition of the Marketing Minute with Chris Jensen, I continue my conversation with Molly Becker, Director of Marketing and Communications at Metro RTA. Molly explains her media strategy and media. We talk about the change in media usage by their customers and how they reach them using traditional media, print & radio as well as social and digital.

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